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Introduction: What is Mass Media?
I. Chapter 1: Media and Culture
1. 1.1 Media and Culture
2. 1.2 Intersection of American Media and Culture
3. 1.3 Media Today and The Evolution of Media
4. 1.4 Convergence
5. 1.5 The Role of Social Values in Communication
6. 1.6 Cultural Periods
7. 1.7 Mass Media and Popular Culture
8. 1.8 Media Literacy
II. Chapter 2: Media Effects
9. 2.1 Mass Media and Its Messages
10. 2.2 Media Studies Theories
11. 2.3 Methods of Researching Media Effects
12. 2.4 Media Studies Controversies
III. Chapter 3: Books
13. 3.1 Books
14. 3.2 History of Books
15. 3.3 Books and the Development of U.S. Popular Culture
16. 3.4 Major Book Formats
17. 3.5 Current Publishing Trends
18. 3.6 The Influence of New Technology
IV. Chapter 4: Newspapers
19. 4.1 Newspapers
20. 4.2 History of Newspapers
21. 4.3 Different Styles and Models of Journalism
22. 4.4 How Newspapers Control the Public’s Access to Information and Impact American Pop Culture
23. 4.5 Current Popular Trends in the Newspaper Industry
24. 4.6 Online Journalism Redefines News
V. Chapter 5: Magazines
25. 5.1 Magazines
26. 5.2 History of Magazine Publishing
27. 5.3 The Role of Magazines in the Development of American Popular Culture
28. 5.4 Major Publications in the Magazine Industry
29. 5.5 How Magazines Control the Public’s Access to Information
30. 5.6 Specialization of Magazines
31. 5.7 Influence of the Internet on the Magazine Industry
VI. Chapter 6: Music
32. 6.1 Music
33. 6.2 The Evolution of Popular Music
34. 6.3 The Reciprocal Nature of Music and Culture
35. 6.4 Current Popular Trends in the Music Industry
36. 6.5 Influence of New Technology
VII. Chapter 7: Radio
37. 7.1 Radio
38. 7.2 Evolution of Radio Broadcasting
39. 7.3 Radio Station Formats
40. 7.4 Radio’s Impact on Culture
41. 7.5 Radio’s New Future
VIII. Chapter 8: Movies
42. 8.1 Movies
43. 8.2 The History of Movies
44. 8.3 Movies and Culture
45. 8.4 Issues and Trends in Film
46. 8.5 The Influence of New Technology
IX. Chapter 9: Television
47. 9.1 The Evolution of Television
48. 9.2 The Relationship Between Television and Culture
49. 9.3 Issues and Trends in the Television Industry
50. 9.4 Influence of New Technologies
X. Chapter 10: Electronic Games and Entertainment
51. 10.5 Controversial Issues
52. 10.6 Blurring the Boundaries Between Video Games, Information, Entertainment, and Communication
53. 10.1 Electronic Games and Entertainment
54. 10.2 The Evolution of Electronic Games
55. 10.3 Influential Contemporary Games
56. 10.4 The Impact of Video Games on Culture
57. Digital Gaming
XI. Chapter 11: The Internet and Social Media
58. 11.1 The Evolution of the Internet
59. 11.2 The Rise of Social Media
XII. Chapter 12: Advertising and Public Relations
60. 12.1 Advertising
61. 12.2 Public Relations
XIII. Chapter 13: Economics of Mass Media
62. 13.1 Economics of Mass Media
63. 13.2 Characteristics of Media Industries
64. 13.3 The Internet’s Effects on Media Economies
65. 13.4 Digital Divide in a Global Economy
66. 13.5 Information Economy
67. 13.6 Globalization of Media
68. 13.7 Cultural Imperialism
XIV. Chapter 14: Ethics of Mass Media
69. 14.1 Ethics of Mass Media
70. 14.2 Ethical Issues in Mass Media
71. 14.3 News Media and Ethics
72. 14.4 Ethical Considerations of the Online World
XV. Chapter 15: Media and Government
73. 15.1 Media and Government
74. 15.2 Government Regulation of Media
75. 15.3 The Law and Mass Media Messages
76. 15.4 Censorship and Freedom of Speech
77. 15.5 Ownership Issues in the Mass Media
78. 15.7 Media Influence on Laws and Government
79. 15.6 Digital Democracy and Its Possible Effects
XVI. Chapter 16: The Future of Mass Media
80. 16.1 Changes in Media Over the Last Century
81. 16.2 Information Delivery Methods
82. 16.3 Modern Media Delivery: Pros and Cons
83. 16.4 Current Trends in Electronic Media
84. 16.5 Privacy Laws and the Impact of Digital Surveillance
85. 16.6 Mass Media, New Technology, and the Public
12.1 Advertising 12.2 Public Relations
ACC Introduction to Mass Media by University of Minnesota is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License, except where otherwise noted.
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