Welcome to Digital Marketing! This class will take you on a theoretical journey of an Internet Marketplace. What is a marketplace? A marketplace is the arena of competitive or commercial dealings; the world of trade. In our class, our arena will be imaginary and virtual at the same time. This arena is constantly changing but this class will teach you the skills you will need to adapt and be proactive with these changes and give you the confidence upon completing of the class to offer companies solutions to improve their digital marketing performance and enhance their online presence.